Give every new customer a warm welcome.
Automatically welcome new customers or users with a card written with a real pen. Personal, sent at the right moment, and no extra work for your team.
- Real pen
- A unique text every time
- Measurable QR
- From 1 card
400+businesses send
with Lightr
4.7★★★★★
Google reviews
A new customer deserves more than an automated welcome email.
After an order, a sign-up or the start of a partnership, there’s usually a string of automated emails. Practical, but they don’t set you apart. A pen-written card gives new customers a welcome that stands out, without anyone in your organisation having to do anything each time.
Inbox 23 unread
Confirm your email addressYour platform09:01
Set your passwordYour platform09:02
Your first invoiceAccounts09:05
Welcome aboard!Your welcome email09:06
Getting started: 12 tipsYour platform09:30
How was your first experience?Your platform10:12
Your welcome is in there somewhere, among all the automated emails.
A genuinely handwritten card makes your welcome special.
An automated email is gone in no time. A card written with a real pen stands out and earns its spot on the table or desk. So every new customer gets a welcome they can hold, even if you’re welcoming dozens or hundreds of new customers a day.
So your first impression is one that stays on the table, rather than a confirmation email. Not a handwriting font, but real ink on paper.
A fitting welcome for every fresh start.
New lease customer
When a new car is delivered, a pen-written welcome for the first few miles.
Automatically via an integrationNew software user
At the start of a subscription or trial period, a card with useful tips.
Automatically via an integrationNew business customer
After an agreement is signed, a welcome from the team.
Schedule it yourself via the platformNew insurance customer
After taking out a policy, a welcome with useful information.
A weekly list, or via an integrationNew hotel guest
A welcome card waiting in the room on arrival: with the guest’s name or your own text, delivered as a bundle to reception.
Schedule it yourself or via an integrationNew student
After enrolment, a welcome with information about the first day of lessons.
Scheduled or via an integrationThis is what your first welcome campaign could look like.
Automatically welcome every new user.
A user signs up for a subscription. As soon as the account is activated, the system automatically sends a trigger to Lightr. A few days later, the user receives a pen-written card.
- Trigger
- New subscription activated
- Recipient
- New user
- Card
- Postcard A6, written with a real pen
- Personalisation
- First name, company and package name
- Goal
- A positive start to the customer relationship
Real customer case: making new customers feel welcome from day one
Hi {first_name},
welcome to {platform}! We’re so glad you chose the {package} package. We hope you’ll soon see how much easier your day-to-day work becomes.
Good luck with your first steps!
The {platform} team
Fictional example, not a customer case.
This is what a welcome looks like.
Three real welcome cards, each written with a real pen.
Welcome to your new car
Pen-written congratulations on buying a car.
Glad you’re here
A warm welcome at the start of a subscription, with a QR code linking to more information.
Welcome to Lightr
A personal card at the start of a customer relationship.
From new account to card on the doormat.
Set it up once. From then on, every new customer automatically gets a card written with a real pen.
You set it up once Trigger: new customer Your welcome text Your card design
- StartNew customer
- AutomaticTrigger sent
- Real penCard written
- In the postCard sent
- With your customerWelcome received
Every organisation, its own welcome.
A welcome card doesn’t always need a QR code: showing appreciation often matters more than prompting a next step. The labels show the sender’s sector and the moment.
Hi {first_name}, welcome to {company}! We’re so glad you chose us. We hope you’ll soon discover how much easier your day-to-day work can be. Good luck with your first steps!
Best wishes, {sender}
Hi {first_name}, thank you for putting your trust in our firm. We’re glad to be looking after your insurance from now on. Any questions? We’re here to help!
Best wishes, {sender}
Hi {first_name}, lovely to hear you’re starting {course} soon! We wish you an inspiring time with lots to learn, and we’re here to help you get started.
Best wishes, {sender}
Hi {first_name}, our partnership has officially begun! Thank you for putting your trust in our team. We’re looking forward to achieving great results together.
Best wishes, {sender}
Need help getting the message right?We’ll help you write a card text that suits your audience and the moment.Help me get it right
Try it first. Then welcome every new customer automatically.
Your first welcome cards
Upload a list of new customers and send your first welcome cards straight away.
CSV ExcelA/B test
An account manager sends it personally
For an important new customer.
Platform
Every new customer, automatically
Connect your CRM, webshop or platform via a webhook or API, and every new customer gets a card automatically.
Webhook API+ more
Including Your own branding Optional QR code Sent automatically on activation AI campaign managerAll integrations
Which welcome card suits your organisation?
Folded card
Room for a welcome and the first step.
A6 postcard
Short, personal and quickly on its way.
Welcoming 1,000 new customers a year
€1.29per card, excl. VAT
With an annual volume agreement of 1,000 cards. You only pay for the cards you actually send.
- Postcard A6
- Writing, printing and postage
- Outside the Netherlands, within Europe: €0.65 extra per card
Give every new customer a welcome they’ll remember.
Start sending welcome cards straight away, or let’s explore together how to automate them fully.
- Free account
- No subscription
- From a single card
Questions about onboarding.
Can’t find your question?
Jacqueline will be happy to help you personally.
0342 781 008
info@lightr.nl
See all FAQs
Can every recipient get a different text?
Yes. Every card can have its own text, not just a different first name. You add the text for each recipient through your list or integration.
Can I use my own handwriting?
Yes. Having your own handwriting digitised is a one-off €100 if it’s also made available to other users, or €400 if it’s for your use only, excluding VAT. You’ll then receive the writing files by email.
How much text fits on a card?
Up to 250 characters on an A6 postcard, 350 on a folded A6, 450 on an A5, 400 on a square card, 550 on a flat or folded A5, and 900 on an A4 letter.
How quickly does the card arrive?
Orders of fewer than 2,500 cards are dispatched within two to three working days and delivered by post within seven days of purchase. For larger quantities, you’ll see the current schedule in the platform.
What is the minimum number of cards I need to send?
You can start with a single card. Activating an account is free and needs no credit card; you pay per mailing.
What happens to my customers’ data?
The data is stored in the Netherlands. You set the retention period yourself, with a minimum of twenty days. After that, personal data is anonymised. Want to change the retention period? Just get in touch.