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Handwritten cards, with a real pen.
Every card is written with a real pen on 350 gsm card, with your own design and a personal message for each recipient. Send one card, a one-off mailing to your whole customer base, or cards automatically at every moment.

You simply can’t print this.
Lightr really does write every card with a pen. You see the ink. You feel the impression in the paper. And because the letters vary subtly, it never feels like print pretending to be handwriting.
An IT company once called us to settle an argument in their department. Had the card been written by a person or by a robot? The answer: by a robot, but with a real pen.From real life
Choose the format that suits your moment.
For every moment that matters.
From a first signal to a birthday, a purchase or a complaint. Pick your moment and discover what handwritten post can do in your funnel.
Also for Birthdays Christmas Complaints Events Employees Thank-you moments Trade shows See all moments
How to send your first handwritten cards.
- 1Design your cardUpload your own design or create one in the editor. Then pick a format and handwriting style.
- 2Add recipientsA single address, a list for a one-off mailing, or automatically via an integration.
- 3Lightr writesEvery card is written with a real pen and real ink. You’ll see a preview for each recipient first.
- 4In the postSent and delivered; postage is included in the price, even for international post.
No two cards are the same.
A real pen forms every letter afresh, so your recipient can see straight away that this card didn’t come off a printer.
- The same word, different every timeLook at any word that comes up twice: never the same stroke.
- Lines are never perfectly straightJust like when you write a card yourself.
- Real ink, real pressureYou can see and feel where the pen moved across the paper.

Not just genuinely handwritten. It feels different, too.
At Lightr, every message is written on the card with a real pen. Not a picture of handwriting, but real ink on sturdy 350 gsm card. We deliberately choose thicker, heavier cards than you’ll find in a lot of regular direct mail. You notice it the moment you pick one up.
Nothing like printed text or a printed handwriting font. You can feel where the pen has pressed into the paper.
Because what you send reflects on your brand.
| Printed card | Lightr |
|---|---|
| Handwriting is printed | Written with a real pen |
| Regular direct mail often uses lighter paper | Sturdy, heavier 350 gsm card |
| Address often printed | Option to have the address written by pen too |
| Optimised for scale and unit cost | Personal and scalable |
Our most popular handwriting styles.
From clean to playful. Every letter is written with a real pen, so no two cards are the same.
Prefer your own handwriting? Have it digitised for a one-off fee from €100 excl. VAT.Get your handwriting digitised
| Format | Maximum characters |
|---|---|
| A6 postcard | 250 |
| A5 postcard, landscape | 450 |
| Flat A5 card | 550 |
| Square 14×14 | 400 |
| Folded A6 | 350 |
| Folded A5 | 550 |
| A4 letter, portrait | 900 |
How much text fits on a card?
A pen needs room, and the handwriting has to stay legible. That’s why less text fits on a card than you might expect.
The numbers are a guide: blank lines take up space too. The platform shows a preview for each recipient, so you know everything fits.
Address it with a real pen too.
Choose an envelope and have the address written with a real pen too. The mailing feels personal before it’s even opened, and it stands out from the rest of the post.
- An envelope to match your format
- The address written with a real pen too
- An extra insert, such as a flyer, discount card or business card

Make it completely yours.
Get a free sample pack.
A package sent to your own address with a range of formats, handwriting styles and paper types, so you can see and feel for yourself what suits your brand.

Questions about handwritten cards.
Can’t find your question?
Jacqueline will be happy to help you personally.
0342 781 008
info@lightr.nl
See all FAQs
Is it really handwritten?
Lightr writes every card on paper with a real pen. No human writer is involved, just a real pen with real ink.
What paper do you use?
On sturdy 350 gsm card.
Can I use my own handwriting?
Yes. Digitising your own handwriting costs a one-off €100 if other users can use it too, or €400 if it’s for your use only, excl. VAT. See your own handwriting.
How quickly will it arrive?
Orders of fewer than 2,500 cards are dispatched within 2 to 3 working days and delivered within 7 days of purchase.
Does the QR code cost extra?
No. The QR code is free, and it’s up to you whether it goes on the card.
Will I see the card before it’s sent?
Yes. The platform shows you a preview for every recipient before you order.
Can I see an example first?
Yes. A sample pack and a test card are both free, and they’ll be with you within 7 days.
What does a handwritten card cost?
You pay per card, with no subscription. The price depends on format, quantity and delivery; work it out instantly on the pricing page.
Can I send handwritten cards automatically?
Yes. Add recipients in the platform, upload a list or connect your system via webhook or API. See integrations.
Start your handwritten card campaign.
Create a free account and set up your first campaign, or book a call and we’ll look at your moment with you.
- No credit card required
- No subscription
- From a single card
Create a free account Book a call
Rather talk it through first?Maas is happy to help: 0342 781 008



































