Don’t let your thanks get lost in a standard email.
After a first purchase, a large order or a year of working together: a thank-you card written with a real pen. With its own text for each customer, sent straight away or automatically.
- Real pen
- A unique text every time
- Measurable QR
- From 1 card
400+businesses send
with Lightr
4.7★★★★★
Google reviews
Every customer gets the same thank-you email.
Your most loyal customer and a one-off buyer get exactly the same “thank you for your order”. Automatic, impersonal and closed within a second.
- Your thanks is buried in the order confirmation.
- Big customers get the same treatment as small ones.
- A year of working together passes unnoticed.
- A card on the doormat that shows you noticed.
A handwritten card gets a different kind of attention.
A card isn’t buried among twenty notifications. It lands on the doormat, gets picked up and often stays around for a while. And because Lightr really writes it on paper with a real pen, it doesn’t come across as yet another automated marketing message.
So a thank-you becomes something that stays on the desk, not a line at the bottom of an order confirmation.
Show you value the relationship at the moments that count.
Project completed
Once the project is delivered, a thank-you card from the whole team.
Automatically via an integrationA year of working together
A personal milestone card on the day they’ve been your customer for a year.
Automatically via an integrationReferred a new customer
A thank-you for the referral, right when it matters.
Send them yourself, card by cardA large order
A card that shows you appreciate the order.
Automatically via an integrationHere’s what your first campaign could look like.
From first order to returning customer.
A customer orders for the first time. A few days after delivery, they receive a thank-you card with its own text and a QR code leading to their next purchase.
- Trigger
- First order in your online shop
- Timing
- A few days after delivery
- Card
- Postcard A6, written with a real pen
- QR destination
- Your collection, with a discount on a second order
- Goal
- A second order
Hi {first_name},
thank you for your first order with {brand}!
To say thanks, here’s 10% off your next order with the code {discount_code}.
Enjoy your purchase! The {brand} team
Fictional example, not a customer case.
Here’s what a thank-you looks like.
Written with a real pen. Short or long, with or without a gift.
Short and sincere
After a first purchase or a great working relationship.
For your best customers
A tangible thank-you for a large order or a year of working together.
With the address written by pen
For a thank-you that stays private.
From purchase to thank-you.
You set it up once Which customers Your text When
- StartPurchase made
- SelectionCard created
- Real penWritten and sent
- At your customer’s doorOn the doormat
- When it suits themQR scanned
- ResultRemembered
What should you write to say thank you?
Hi {first_name}, thank you for your first order. We’re so glad you chose us!
Best wishes, {sender}
Dear {first_name}, thank you for putting your trust in {company}. We’ll make it something special.
Best wishes, {sender}
Dear {first_name}, it’s exactly a year today since we started working together. Thank you for a wonderful partnership.
Best wishes, {sender}
Hi {first_name}, we heard you recommended us. That really means a lot. Thank you!
Best wishes, {sender}
Need help getting the message right?We’ll help you write a card text that suits your audience and the moment.Help me get it right
Test first. Then automate it.
Your best customers this year
Upload a list and send it as a one-off.
CSV Excel
An account manager sends it personally
After a good conversation or a big deal.
Platform
From your online shop or CRM
A first or large order triggers the card.
Shopify Klaviyo+ more
Including Selection from your own data Text per customer Gift card via QR AI campaign managerAll integrations
What works well as a thank-you?
A6 postcard
Short, sincere and on its way fast.
Card with a gift
For your most important customers, on a quote basis.
Thanking 1,000 customers a year
€1.29per card, excl. VAT
With an annual volume agreement of 1,000 cards. You only pay for the cards you actually send.
- Postcard A6
- Writing, printing and postage
- Outside the Netherlands, within Europe: €0.65 extra per card
Want to thank your best customers this year?
Send one to yourself first, or upload your list straight away.
- No credit card required
- No subscription
- From a single card
- Free account
Questions about thanking customers.
Can’t find your question?
Jacqueline will be happy to help you personally.
0342 781 008
info@lightr.nl
See all FAQs
Can every recipient get a different text?
Yes. Every card can have its own text, not just a different first name. You add the text for each recipient through your list or integration.
Can I include a gift card?
Yes, via Giffy. The gift card is linked to the recipient’s email address and becomes available as soon as the QR code on the card is scanned. This requires an email address for each contact.
How do I send you my addresses?
Add recipients one by one or upload your own CSV or Excel file as it is. The mapping tool lets you match the columns to the right fields.
How quickly does the card arrive?
Orders of fewer than 2,500 cards are dispatched within two to three working days and delivered by post within seven days of purchase. For larger quantities, you’ll see the current schedule in the platform.
What is the minimum number of cards I need to send?
You can start with a single card. Activating an account is free and needs no credit card; you pay per mailing.
What happens to my customers’ data?
The data is stored in the Netherlands. You set the retention period yourself, with a minimum of twenty days. After that, personal data is anonymised. Want to change the retention period? Just get in touch.