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Events

An invitation that doesn’t end up in spam.

Invite guests with a card written with a real pen and a unique QR code linking to your registration page. Then thank them the same way afterwards.

Send me a test card How it works

Hands taking a card written with a real pen out of an envelope
Invitation sentTo 120 guests RegisteredVia the QR code
  • Real pen
  • A unique text every time
  • Measurable QR
  • From 1 card

400+businesses send
with Lightr

4.7★★★★★
Google reviews

SnelStart Betondingen De Koffiejongens Falk Florijn Visser Contactlenzen Outstanding Kunststofplatenshop
Sound familiar?

Your invitation is up against every other one.

Webinars, customer days, drinks: everyone sends invitations by email. Yours gets lost among the rest, and you don’t find out who isn’t coming until the room is half empty.

Inbox 52 unread

Webinar: this year’s trendsSoftware supplier08:30

Save the date: customer daySupplier A09:05

You’re invited to our drinksNetworking club09:44

Invitation: our eventYour invitation10:15

Last tickets for the trade showOrganiser10:52

Reminder: webinar tomorrowSupplier B11:20

Your invitation is in there too, along with all the others.

The difference

A handwritten card gets a different kind of attention.

A card isn’t buried among twenty notifications. It lands on the doormat, gets picked up and often stays around for a while. And because Lightr really writes it on paper with a real pen, it doesn’t come across as yet another automated marketing message.

So your invitation becomes something that stays on the desk, rather than a calendar request that gets dismissed.

Real pen on paper Every letter slightly different 350 gsm card

From invitation to follow-up, for your own event.

Advance invitation

A personal invitation to your customer day, opening or webinar, with a QR code to register.

Upload a list and send

Reminder shortly before

Just before the event, registered guests get a card with the practical details.

Schedule it yourself via the platform

Follow-up afterwards

A thank-you for coming, with a QR code to the presentation or to book a meeting.

Upload a list and send

No-shows

Anyone who signed up but didn’t come gets a card showing what they missed.

Upload a list and send
In practice

Here’s what your first campaign could look like.

Example campaign

From guest list to a full house.

You’re organising a customer day. A few weeks beforehand, every guest gets a personal invitation with a QR code linking to the registration page.

Trigger
Guest list from your CRM
Timing
A few weeks before the event
Card
Postcard A6, written with a real pen
QR destination
Your registration page
Goal
Registrations from the right guests
Example of the card text

Dear {first_name},

on {date} we’re holding our customer day, and we’d love you to join us.

Scan the QR code to sign up.

See you there! {sender}

Fictional example, not a customer case.

What you send

This is what an invitation looks like.

Written with a real pen, with a unique QR code linking to your registration page.

You're invited
Folded card

You’re invited

Room for the programme and a personal note.

With the address written by pen
Card in an envelope

With the address written by pen

For an invitation that should feel special.

Thank you for coming
A6 postcard

Thank you for coming

Afterwards, with a QR code linking to the photos or the presentation.

How it works

From guest list to full house.

You set it up once Your guest list Your invitation Your registration page

  1. StartGuest list received
  2. Per guestInvitation written
  3. In the postSent
  4. With your guestQR code scanned
  5. Before the eventRegistered
  6. ResultA full house
What you write

What do you write on an event card?

Invitation

Hi {first_name}, on {date} we’re hosting {event}, and we’d love you to be there. You can sign up using the code.

Best wishes, {sender}

Personal

Dear {first_name}, it really wouldn’t be the same without you. Scan the code to put your name on the list.

Kind regards, {sender}

Afterwards

Hi {first_name}, thank you for coming! Scan the code to find the presentation.

Best wishes, {sender}

Missed it

Hi {first_name}, sorry you couldn’t make it. Scan the code to see what you missed.

Best wishes, {sender}

Need help getting the message right?We’ll help you write a card text that suits your audience and the moment.Help me get it right

How to switch it on

Invite, track who’s coming, and say thank you.

Invite

Upload your guest list

One list, a unique QR code for every guest.

CSV Excel

Scheduled

Choose the send date

Set it up now, send it at the right moment.

Scheduling

Afterwards

Thank-you and follow-up

The scan webhook tells you who responded.

Scan webhook HubSpot+ more

Including QR code to register Choose the send date A/B testing AI campaign managerAll integrations

Costs and measurement

What works well for an event?

Folded card

Folded card

Room for the programme and the invitation.

Card in an envelope

Card in an envelope

For an invitation that feels special.

Inviting 500 guests a year

€1.35per card, excl. VAT

Based on 500 cards in one campaign. You only pay for the cards you actually send.

  • Postcard A6
  • Writing, printing and postage
  • Outside the Netherlands, within Europe: €0.65 extra per card

Pricing for other quantities

Get started

Inviting people to your next event? Make it personal.

Upload your guest list and choose the send date.

  • No credit card required
  • No subscription
  • From a single card
  • Free account

Start your campaign Book a call

Frequently asked questions

Questions about events.

Can’t find your question? Jacqueline will be happy to help you personally. 0342 781 008 info@lightr.nl See all FAQs
Can each recipient have their own QR code?

Yes, if you like. The QR code is free and it’s up to you whether it goes on the card. With a unique code for each recipient, you can see whether and when it’s been scanned.

How quickly does the card arrive?

Orders of fewer than 2,500 cards are dispatched within two to three working days and delivered by post within seven days of purchase. For larger quantities, you’ll see the current schedule in the platform.

How do I send you my addresses?

Add recipients one by one or upload your own CSV or Excel file as it is. The mapping tool lets you match the columns to the right fields.

Can the cards be sent to our office first?

Yes. With bulk delivery, the whole shipment goes to one address. With a batch, Lightr sends the cards directly to the recipients.

Can I still change an order?

You can do that until the order has been purchased in the platform. After that, it can no longer be changed or cancelled.

What happens to my customers’ data?

The data is stored in the Netherlands. You set the retention period yourself, with a minimum of twenty days. After that, personal data is anonymised. Want to change the retention period? Just get in touch.

Maas

30 minutes with Maas

Video or phone, it’s up to you.

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